One of the harsh lessons that the COVID-19 pandemic taught many businesses is the need for efficiency. Various challenges such as the economic downturn, social distancing, and supply chain issues have pushed retailers to step up their game and adapt to the changing times.
One way of modernizing one’s business is by automating certain business processes to increase efficiency and lower costs. This has led to the recovery of many retail businesses as they shift to a more adaptable business strategy that answers many of the challenges posed during the onset of the worldwide pandemic.
This article discusses some of the reasons why your business should consider automating some of its businesses processes to become a leaner, more competitive player in the retail industry. Read on to learn more.
1. Improve Productivity and Operational Efficiency
The primary goal of automation is to identify any inefficiencies caused by manual labor and redundant tasks and then automate any tasks tied to them. This also removes any relatively simple task, such as invoice processing, inventory management and SKU updates, done manually and automate them as well. This allows tasks to be completed more quickly and more efficiently as a result.
Similarly, automation can help fill in for any gaps in the workforce should there be any. The work assigned to automation can be done even after hours or if the person responsible for such tasks is out sick. Any time spent on manual labor that has now been automated can then be replaced with other tasks that require more focus, such as data analysis or strategic planning.
2. Optimize Your Supply Chain
Bottlenecks in the supply chain are one of the most common challenges every retailer faces. The first step in solving this problem is identifying where these bottlenecks occur in the supply chain. From there, you can either modify existing processes or create new once to address these issues. Automation can do much to optimize your business’s supply chain—whether it’s restocking alerts, tracking the prices of suppliers, or automating the loading and unloading process of your deliveries.
3. Provide Quality Customer Service
Creating a fast and seamless customer shopping experience is one of the main advantages of automation. After all, nobody likes waiting in line for anything, so if you’re able to streamline the ordering process by automating it, then you’ll end up with happier customers. Other aspects of your retail business that you can also automate include customer support, ERP system and logistics management, and payment processing.
If your business also supports an online store, then you might want to consider enhancing the user interface to create a smoother experience. This is where hiring a good web design team can help. They can also help automate aspects of your online store to make the shopping experience a breeze for customers.
4. Lower Operational Costs
Repetitive tasks, especially when done manually, take up precious time and manpower. Automation cuts down the subsequent costs accrued by manual labor by taking care of the monotonous, repetitive tasks. This allows personnel to focus on more meaningful tasks that add value for the company and can help ease the burden on the employees. Automation essentially allows you do more without having to hire more employees, which can be especially useful if you’re planning to scale your business while keeping an eye on your budget.
5. Increase Sales
The increased efficiency and productivity brought about by automation can translate to a boost in your bottom line. Many of your sales processes can also benefit from automation—whether it’s increasing visibility with sales reports and analytics to automating order processing and sales history look ups. The amount of insight that you can glean from an automated system can allow decision makers to implement a more successful business strategy.
Its also possible to automate the management of sales promotion as well as certain aspects of your company’s marketing. By creating a scheduled process that can send out sales promos based on specific criteria of your target audience, you can create a fully functional marketing campaign that can practically run itself.
Post-pandemic retail companies are still in the process of recovering from the many challenges that emerged since 2020. However, with the help of modern solutions like automation, it’s now possible for businesses to get back on their feet and adapt to what is now consider the new normal in the retail industry.
Automate Your Retail Business with the Help of ANSI
ANSI Information Systems is the leading brand when it comes to B2B software solutions. We have spent over thirty years helping Filipino retail businesses modernize their business processes to keep up with today’s fast-paced, competitive market. Leave us a message on our Contact Us page to learn more about how we can help you automate your business.